Friday, January 27, 2012
Mercedes-Benz is already planning on appealing to technophiles with its third-generation A-Class by equipping it with numerous high-end gadgets. However, to help tease the car before it debut at the Geneva Motor Show in March, the three-pointed star is letting loose a number of prototypes wrapped in QR codes as camouflage.
Previewed in the video below is one of the QR-covered hatchbacks. Starting next month, the free A-Class QR-Trophy application will be available for iPhone and Android users; those who download the app are encouraged to seek out the cars and snap all of the different QR codes. Those that do can win a trip for two to the car’s reveal in Geneva in March.
Video Find: Mercedes-Benz Wraps Next A-Class in QR Codes for Camo - WOT on Motor Trend
Posted by JOlmsted at 11:20 AM