T-Mobile runs brainstorm with 12 farmers, leading app developer, NFU and EBLEX to develop the ultimate smartphone app for farmers Aim of the day to raise awareness of the benefits smartphone technology can bring small businesses owners, such as farmers
Innovative QR code cow idea put into practice on the day - QR code sprayed on a real cow
A dozen farmers, the National Farmers Union (NFU) and EBLEX attended a brainstorm recently to develop the ultimate smartphone app for farmers.
The brainstorm was hosted by T-Mobile and facilitated by a leading app developer to come up with low-cost apps that would help those in the agriculture industry.
The brainstorm was hosted after T-Mobile spotted its business customers in the farming industry increasingly adopting smartphones. The aim of the day was to raise awareness of the benefits smartphone technology can bring small businesses owners, such as farmers.
It also helped highlight to mobile app developers - and those supplying the agriculture industry - how farmers are ready to embrace mobile technology which helps improve productivity and efficiency. The best apps from the day will now be taken forward and pitched to agriculture technology businesses.
QR cow - Farming UK news
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