Tuesday, June 07, 2011

#QR Codes pinned to protesters atApple's World Wide Developer's Conference

A long line formed outside Moscone West on the morning of June 6 as attendees of Apple's World Wide Developer's Conference prepared to be wowed by an unveiling of the company's latest technology. A giant Apple logo was projected on the building above the scene as the crowd inched toward the entrance of the convention center, many clutching coffee cups and gazing at iPhones or iPads as they waited.

Suddenly, the conference-goers had something more entertaining to look at than the latest Tweet or email message. Five slender performance artists clad in head-to-toe spandex bodysuits wove through the techie crowd and waltzed right into the convention center, where they lined up and began a series of movements.

Turns out, it was a form of creative protest. The colorful crew was there to bring in a message in the form of QR codes clipped to their outfits. They encouraged the iPhone-wielding passersby to scan them.

Scanning the QR code brought one to a YouTube video titled, "Apple: Tax Cheating Doesn't Sync With My Values." Read More

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