Tuesday, June 21, 2011

A #QR Code tells a much bigger story than a barcode

While QR Codes are currently somewhat of a novelty, a few words of caution are in order. QR Codes are inherently safe; use care and common sense when you scan them – the web site they take you to can be virus- or malware-infested.

“We haven’t seen evidence of any security issues yet, but there’s always potential for QR Codes to be exploited,” says Tim Armstrong, malware researcher, Kaspersky Lab, a security software and malware research organization.

While the risks of using QR Codes are small, the ability to compress large amounts of information in a small space can deliver huge benefits to businesses and users as they strive to gain attention and a competitive edge in a world where we are bombarded with the noise of thousands of messages a day.

A QR Code tells a much bigger story than a barcode Troy Media Corporation

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