Wednesday, April 27, 2011

Students give #QR codes mixed reviews | The Optimist

Dr. James D. Langford, director of innovation and implementation, said he always is hearing of new ways people are using the codes. Some stores are offering more product information through QR codes. At ACU, some instructors have students scan the codes to link to faculty evaluations on their mobile devices, thus eliminating errors.

“It’s the nature of innovation and the diffusion of it that it starts small and grows and gets big,” Langford said. “The goal is to understand, is this going to be a useful innovation and what are the creative ways people are going to come up with to use it?”

Many students don’t use QR codes or see the practicality of them when the information given in the code is often redundant.

Jeremy Foo, sophomore advertising and public relations and political science major from Kuala Lumpur, Malaysia, said he thinks the QR code initiative will be practical only if people actually use the codes.

“I think it has the potential to be very useful because you can compact tons of information into an entire link in a tiny box,” Foo said. “But it needs to be interactive.” Read More

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