Monday, February 07, 2011

#QR Codes connect offline and online marketing activity

By placing QR Codes in offline locations such as packaging, billboards, in the press or on direct mail campaigns consumers with smartphones can quickly be connected to the digital world - a hard-copy link, if you like.

Used creatively and relevantly, QR codes can be a powerful marketing tool, and there are many potential uses and placements. Read More

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