Thursday, January 06, 2011

#QR Codes Hit Home- And the Rocky Mountains | QR codes and 2D

Widespread adoption of the smartphone has delivered into our hands a perpetual connection tool. Companies are capitalizing on this with contemporary marketing strategies. Rocky Mountain Vacation Rentals (RMVR), out of Vail, Colorado, is one such company who has harnessed the power of the QR code to create a powerful marketing campaign.

"We are always looking for cutting edge and innovative ways to market our product," said Tommy Z. Hoffman, owner and founder of Rocky Mountain Vacation Rentals. QR codes are appearing on posters, vehicles, flyers, banners, signs, and business cards. So far, RMVR has placed QR codes on Google Business listings and advertisements in print articles, such as Ski Magazine. The company plans to continue to integrate QR codes into various aspects of their business as this digital phenomenon continues to gain traction.

QR Codes Hit Home- And the Rocky Mountains | QR codes and 2D

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