Tuesday, January 04, 2011

EXHIBITOR Magazine Editor to Discuss Engaging Technology #QR Codes at CEMA #CES Luncheon Session

Press Release

1/3/2011 - EXHIBITOR Media Group, the leader in trade show and corporate event marketing education, today announced that Travis Stanton, editor, EXHIBITOR magazine, will participate in the Corporate Event Marketing Association (CEMA) CES 2011 educational luncheon session, "Engaging Technology" on Friday, January 7.

"Engaging Technology" Session Overview:RFID, QR codes, custom apps, AR - it's like alphabet soup with the show floor buzz of new technology, especially at CES. How do you stay current on the best technologies for engaging attendees, extending conversations and taking it beyond the show floor? Start here by taking a deeper look at technology platforms like augmented reality, RFID measurement, mobile apps and more - and how they can be used to create engaging exhibit experiences, deliver targeted content and extend dialog beyond the show floor. Bring your questions and ideas to this interactive session.

When: Friday January 7, 2011, noon to 2 pm
Where: International CES, Las Vegas Convention Center, South Hall Room S104
Cost: Free to registered CES attendees or exhibitors
Register: http://bit.ly/f2BE2u

Panel:

Travis Stanton, editor, EXHIBITOR Magazine
Allen Reichard, director of events, Advanced Micro Devices, Inc.
Roger Lewis, executive vice president, Alliance Tech
Michael P. Guillory, worldwide brand and communications, DLP Products, Texas Instruments Inc.
Jeffrey Masters, senior manager, global event marketing group, Philips Healthcare
Moderated by Gail Behun, vice president, MG Design

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