Friday, November 04, 2011

Hipcricket develops mobile websites and QR odes for PerrierGoMo News

"a mobile-optimised experience"

Consumers can join the party by scanning the QR codes or by texting the word ‘PARTY’ to 492837.Hipcricket built mobile landing pages both English and French that emulate the YouTube experience on mobile devices.

Perrier advertised the promotion at numerous retail locations where its beverages are sold.

The IVR side to the campaign featured cocktail napkins with a ‘hand-written’ phone number jotted on which it encouraged consumers to call the number.

Hipcricket develops mobile websites and QR odes for PerrierGoMo News

1 comment:

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