Saturday, October 01, 2011

Putting QR Codes to Good Use at Events - Meetings And Conventions

Place a QR code on the name badge of every attendee, exhibitor, sponsor and speaker for a green and time-saving electronic information exchange. But be careful: If done improperly, you could actually sour your attendees on the technology.

The security and logistical nightmares associated with embedded vCards (electronic business cards) in QR codes at events are too many to list. So choose an opt-in secure solution that remotely stores contact information and scanning activity. Don't rely on your attendees to manually store data; rather, automatically send an e-mail to all participants at the end of the event. Attach a neatly formatted report containing all the scanned contact information, which can be easily imported into contact management software. Participants won't have to manually enter business card information.

Putting QR Codes to Good Use at Events - Meetings And Conventions

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