Friday, May 06, 2011

Equipment Manufacturer Uses @MicrosoftTags for Marketing Outreach #QR Codes #qrcode #qrchat

Lincoln Electric, a provider of welding equipment and technology, has borrowed a page from its glitzier and sexier consumer electronics corporate cousins and is using Microsoft tags for marketing outreach. [video]. It is adding the 2D barcodes to its welding products.

The codes will appear on the product nameplates, that when scaned from a smartphone will give consumers and owners more information on the product. Read More

NOTE: The above text was edited for clearity.

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