Tech-savvy faculty members recently started sneaking square barcodes onto cool signs, trendy brochures and snazzy coupons.
Although the intriguing codes may look innocent, they could potentially take over campus interactions and creativity as ACU knows it.
Soon, all signs for events will be allowed to contain only a few enticing words and a QR code that leads to additional information and the ability to put the event in a student’s iPhone calendar.
Because students can advertise events only online or as a printed flyer in the all-but-popular ad kiosk, it makes sense to do away with creativity in advertising all together.
Authorities will allot a 10-word maximum and then slap a QR code on the poster, leading to more information. Thus, students will stop lobbying to bring chalk advertising back because even the best artist finds it nearly impossible to draw a readable QR code by hand.
Along the same lines, The Optimist no longer will print actual stories in the newspaper. Instead, we’ll be encouraged to simply print large QR codes linking readers to our website.
This initiative will save the newspaper money and fall in line with ACU’s green initiative, because we’ll be using less paper. Read More
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