3. They drive traffic. Your website is more important than ever because people have 24/7 access to the Internet no matter where they are, thanks to their mobile device. You should be promoting your website in all your marketing and advertising done offline —such as print or display ads —provides a good opportunity for a QR code. Typing a URL into a mobile browser isn’t anyone’s favorite thing to do, but a QR code scan could take a consumer right to your site without any typing necessary. Again, just make certain that the site that you choose as the destination of the QR code is formatted especially for mobile.
4. Because what’s “WOW!” today will be “WOW?” tomorrow. Sell the sizzle, not the steak. QR codes are not just coming to the forefront in real estate, but in many industries throughout the country. Many sellers have heard of them or are hearing about them (in both good and bad ways) as they determine who to list their home with. By incorporating them into your marketing, you can establish credibility as being both cutting-edge and practical. If you do not take the time to understand them now and work them into your business, the “WOW, that’s cool!” you could generate from a client today will turn into the “WOW, you don’t use those?” tomorrow. Read More
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