Friday, January 28, 2011

#QR Codes: The 10 Commandments for Marketers

1. Thou Shalt Assist Thy Consumer in the Use of 2-D Codes

2. Thou Shalt Drive Consumers Through to a Webpage Designed Specifically for a Smartphone

3. Thou Shalt Run Thy 2-D Code Promotion in an Area That Has Cell Phone Coverage

4. Thou Shalt Add Value for Thy Consumer

5. Thou Shalt Track the Traffic to Your 2-D Code Landing Page

6. Thou Shalt Conduct A/B Split Tests

7. Thou Shalt Not Bore the Consumer to Death with Lame, Uninventive 2-D Code Promotions

8. Thou Shalt Test Thy 2-D Code to Ensure Proper Size and Usage

9. Thou Shalt Keep Thy 2-D Code Promotions Updated

10. Read More

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